Does it really help a car's value to keep its finish looking new?
YES! Appearance is the first thing people look for in a used car.
If a car's finish turns buyers off, it's virtually impossible to get a good price - no matter how well the car runs. Used car managers agree. When they have two identical cars, both mechanically fit and comparably equipped, appearance really makes the difference.
A car which is noticeably rusted, dull and spotty will sell for significantly less than the same car with a showroom finish. So proper care of the car's appearance will definitely pay off at trade-in time!